George Rodrigues Learning experience designer
Design / Story / Production

From script to
learning experience.

Instructional design, graphic design and media production.

Watch the introduction Explore the work

I bring content, visuals and media together to create online learning. When a project needs it, my work covers the complete course, from the first script to publication.

20+years in
online education

60-second visual introduction

The person behind the work.

Meet George
Background, selected projects and the way I work. Visual introduction, without audio

Selected work

Design that reaches
the screen.

Three areas of my practice, connecting learning design, course production and moving images.

Learning design / Course production

Scenario-based learning.

Professional work

Civil Defense training for public servants.

The challenge is to translate subject matter into realistic decisions. A learner needs a situation they can recognise, a meaningful choice and feedback that explains the consequences.

I connect the learning objective to the script, visual design, activities and media, then bring those pieces together for course delivery.

My contribution
Instructional and graphic design
Scripts, video and activities
Feedback and Moodle publication
Formats and delivery
Rise / Storyline / HTML5 / Moodle

From intent to delivery

  1. Objective

    What should the learner be able to do?

  2. Scenario

    A context that gives the content meaning.

  3. Activity

    A decision or action to put it into practice.

  4. Feedback

    Explain what follows from that choice.

  5. Delivery

    Bring the course together and publish.

Browse course and media samples (opens in a new tab)

Course authoring / Workflow design

Escrivinhador.

In development and testing

From a DOCX manuscript to a structured course.

Escrivinhador is a course-authoring workflow for producing HTML5 and SCORM packages using each client’s design system.

The aim is to keep the editorial structure and visual rules connected as content moves from the manuscript into the course.

My contribution
Workflow and visual rules
Code-assisted development
Output review and testing
Current stage
Development and testing, with sample course content.
Course editor / Astra sampleWorking view
Actual course editor showing an illustrated character, Portuguese sample lesson text, a selected content block and settings for the block.
Actual editor view · October 2026View full image (opens in a new tab)
SourceDOCX manuscript
Visual rulesClient design system
OutputHTML5 / SCORM

Audiovisual / Motion / Production

Code-driven video.

From the first script to the final cut.

I combine scripting, shot planning, generated media and motion graphics with editing and review. Code helps connect the production stages and build animations around the content.

The work still depends on editorial decisions: what to show, how long a shot needs, whether the image supports the story and what needs another pass.

Production sequence

  1. Script
  2. Storyboard
  3. References
  4. Prompts
  5. Generation
  6. Motion
  7. Editing
  8. Review
Code and motion
Claude Code / Codex / Python / Remotion
Generated media and voice
Replicate / Seedance / ElevenLabs / ComfyUI / MiniMax H3
Editing
DaVinci Resolve
Watch video work (opens in a new tab)

How I work

One thread from
content to delivery.

I work across the details that connect a learning experience: its purpose, structure, visual language, media and final delivery.

  1. Start with the learning objective.

    Understand the audience, the context and what the course needs to help people do.

  2. Give the content a structure.

    Connect scripts, scenarios, activities and visual rules before production.

  3. Choose media with a purpose.

    Use text, interaction, illustration or video where each serves the content.

  4. Review the complete experience.

    Check the content, visuals and behaviour together before delivery.

Keep exploring

A closer look.

Take the selected work with you,
or explore the original samples.

Selected workPortfolio PDF (opens in a new tab) Video portfolioVimeo (opens in a new tab) Course and media samplesGoogle Drive (opens in a new tab)